About TSG

The Strawhecker Group (TSG) is a fast-growing analytics and consulting firm focused on the electronic payments industry. The company serves the global payments ecosystem, from fintech startups to Fortune 500 companies. The firm provides its clients with advisory services, research and analytics to help them plan and execute their strategic initiatives. Based in Omaha, a recognized payments industry hub, TSG is an established leader in this high-growth, ever-evolving space.

TSG's Milestones

  • June 2006 / TSG Founded

    Kurt Strawhecker/Jamie Savant found The Strawhecker Group (TSG)

  • June 2009 / Significant Transaction

    TSG closes its first significant transaction advisory offering in Pace Partners acquisition of Century Bankcard

  • April 2010 / TSG Award

    TSG receives the Electronic Transactions Association’s Business Partner of the Year award

  • July 2011 / AIM Launch

    TSG launches industry-first payments analytics platform called Acquiring Industry Metrics (AIM)

  • April 2012 / NewsFilter Milestone

    TSG publishes 300th edition of NewsFilter, reaching over 25K subscribers

  • July 2014 / Global Expansion

    TSG expands its global reach to companies based in five continents

  • Sept. 2015 / Merchant Acquiring Expertise

    TSG has provided services to nine of the top 10 merchant acquirers in the U.S.

  • Nov. 2016 / GEM Platform Launch

    TSG launches industry-first Gateway Enterprise Metrics (GEM) platform, allowing gateways to benchmark performance

  • May 2017 / Buy/Sell Activity

    TSG Advises Card Payment Services (CPS) in its Acquisition by Cayan

  • Oct. 2017 / Payments Analytics Month

    TSG marks October as ‘Payments Analytics Month’

  • March 2018 / NewsFilter Milestones

    TSG publishes 600th edition of NewsFilter, reaching over 45K subscribers

  • April 2018 / TSG Analytics Growth

    Payments Companies Realize $500+ in Additional Revenue per Merchant Annually by Utilizing TSG Analytics

  • June 2018 / TruShop Launch

    TSG launches mystery shopping product to provide the perspective from real merchants

  • September 2018 / Buy/Sell Activity

    TSG serves as portfolio advisor to Talus in its acquisition of Prolific Business Solutions

  • July 2019 / Company Growth

    TSG's workforce surpasses 50 people; company has satellite offices in Sacramento, Denver, and London

  • October 2019 / Vertical Strategy

    TSG has data on over 1,000 software providers across multiple vertical markets

  • January 2020 / Leadership Succession

    TSG names Mike Strawhecker as President

  • January 2020 / Company Growth

    TSG expands headquarters to accommodate future growth

  • April 2020 / GEM Platform Growth

    GEM has 20+ participation gateways from around the world

  • August 2020 / Branding Initiative

    TSG launches branding initiative focused on specialized solutions for the payments industry

TSG Team

We are proven industry leaders with extensive experience assisting companies with explosive growth periods, buying and selling, technology-driven strategies, and data-driven decision making.

Kurt Strawhecker

Managing Partner & Board Chairman

Kurt is primarily focused on client engagement, TSG team development and positively expanding the industry through “data-driven decision making”

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Mike Strawhecker

President & Partner

Mike runs TSG’s day to day operations and has affinity for his self-proclaimed coined adage “the data is the data”

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Ashley Blue

Director of Operations

By combining her positive attitude, and knowledge of company processes, Ashley works to find efficiencies for the TSG team, and its clients, to reach their goals

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Alexandra Bruening, CPA

Chief Financial Officer

Alexandra is an experienced finance professional managing all aspects of finance, operations, human resources, and legal

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Eric Chambers

Technical Developer Associate

Eric has experience integrating with multiple payment APIs and is a part of the Gateway Enterprise Metrics (GEM) team.

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Ben Christie

Junior Data Analyst

Ben assists in the day-to-day operations of the AIM platform, performing data harmonization and data validation processes.

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Trevor Culbertson

Research Analyst

Trevor supports TSG and its clients through compelling market and industry research.

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Eugene DeSilva

Senior Associate

Eugene brings over 25 years of extensive experience in the global payment industry.  He spent 10 years at Mastercard as SVP for Commercial Payments.

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Jared Drieling

Senior Director of Market Intelligence and Insights

Jared has significant expertise in synthesizing and communicating actionable insights and intelligence to clients having spent most of his career in market intelligence payments roles

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Rich Eyberg

Senior Associate

Rich is a payments consultant specializing in merchant acquiring businesses, prepaid, and acquiring activities in the specialized oil and convenience store verticals.

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Alex Ferguson

Senior Research Analyst

Alex leverages knowledge from his business background, in combination with research habits from his history background, to assist the Market Intelligence team with deep dives into the realm of payments.

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Chuck Fillinger

Senior Associate

Chuck has proven results working with merchants within all vertical retail and internet markets, vendor’s, gateway providers and acquirers, providing enhanced payment processing solutions on a national and global scale.

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Trevor Forbes

Director of Market Intelligence

From developing content strategy and writing educational articles to building project proposals and managing market studies, Trevor is active throughout TSG’s business.

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Scott Fortenberry

Customer Success Director

Scott Fortenberry is responsible for ensuring TSG remains focused on delivering client success in all interactions, projects, and deliverables

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Jeff Fortney

Senior Associate

Jeff Fortney has over 28 years of experience in the payments and financial technology world working primarily with ISOs, ISAs, and ISVs

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Sanjay Garapati

Enterprise Data Warehouse Director

Sanjay has over 20 years of IT experience architecting and designing customized mission critical solutions and data warehouses for several large corporations, including Fortune 500 companies.

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Cliff Gray

Senior Associate

Cliff is a leading authority on large-scale, high-performance payment system design, including network infrastructure, platform and software architecture, system security, and industry compliance.

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Rachel Hartley

Digital Designer

Rachel is an experienced visual designer responsible for the visual makeup and upkeep of creative content for all TSG platforms.

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Steve Hoofring

Senior Associate

Steve is a technology and operational executive in the Payments Industry with over 20 years of experience.

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Susan Horne

Senior Associate

Susan assists banks, ISOs, processors and any other entity in the acquiring business with specific solutions to issues related to the payments industry.

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Josh Istas

Senior Director of Analytics

Josh and the Acquiring Industry Metrics (AIM) platform are one in the same: Industry-leading, logical, with endless possibilities

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Kevin Keegan

General Counsel

Kevin leads the legal function at TSG as well as supporting the development of the company’s overall strategic planning

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Hitesh Khatri

AIM Software Engineer

Hitesh maintains and furthers development of the AIM platform and AIMvision user interface focusing on client value

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John Kirkpatrick

Senior Associate

John brings more than 29 years of leadership experience developing and implementing complex global business strategies for companies of all sizes using his extensive knowledge of technology valuations, gateways, and back-ends.

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Martha McKeone

AIM Analyst

Martha’s experience in payments brings unique expertise to the AIM team with her focus on merchant acquiring portfolio management.

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Peter Michaud

Senior Director of Consulting

Peter leads the consulting group at TSG and provides subject material expertise in B2B payments, buy/sell consulting, ISV integrations, and strategic planning

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Al Novacek

GEM Director

Al has over 20 years of experience in the merchant processing, credit card, and IT fields.

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Andrew Nuss

Senior Director of Marketing

Andrew’s has helped create global awareness for TSG by highlighting the synergies of the firm’s expertise and unparalleled data (the theme of TSG’s tagline which he helped bring to fruition).

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Dani Rutz

Senior Research Analyst

Dani leads and executes high-quality, high visibility programs and projects for TSG’s clients.

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Bob Schmitz

Senior Associate

For the past three decades, Bob has provided his financial and project management services for M&A and Business Development groups within the Payments Industry.

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Roger Van Scoy

Customer Success Evangelist

Roger has over 35 years of experience serving the financial services industry working with banks and processors globally

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Rakesh Sharma

Senior Director of Consulting

Rakesh has an extensive technical and business background in the banking and payments industry.

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Rachel Shatil

Business Support Specialist

Rachel’s responsibilities include supporting Project Management, Finance, and Legal, as well as being the main point of contact for incoming communications at TSG

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Jody Siedelmann

Accounting Manager

Jody has over 30 years’ experience in the corporate world in a variety of industries.

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Raymond Sobczyk

Senior Associate

Ray has prepared value assessments, supported due diligence efforts, and advised buyers, sellers, and investors on over one hundred potential transactions in the merchant acquiring and processing industry.

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Matt Sobczyk

AIM Manager

Matt’s quiet demeanor brings tranquility to sometimes noisy data inputs

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Zach Spellman

Project Manager

Zach leverages his experience in market research and client relations to support TSG’s consulting engagements.

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Sheridan Trent

Senior Analyst

Sheridan is focused on monitoring the activities of payment players including market offerings, marketing strategies, vertical analysis, and product direction to support client engagements

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Steve Vickers

Director of Revenue and Growth

Steve is the “Mad Scientist” of the TSG Lab, working on bringing new products and features to an already impressive solution-set.

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Mark Waring

Senior Associate

Mark Waring has over 30 years’ experience in the payments industry working in Silicon Valley and across six different continents

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