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August 30, 2017Blog Posts

Blackhawk Network Acquires CashStar for $175 million

PR Newswire:

Blackhawk Network, Inc., a global financial technology company (“Blackhawk”), announced today that it has acquired CashStar, Inc., a leading provider of gift card commerce solutions at the forefront of mobile payments and digital gifting innovation. The acquisition strengthens Blackhawk’s position in the emerging digital gift card market and establishes Blackhawk as a leading provider in the fast growing first-party digital gift card market. The first-party gift card market transaction dollar volume is estimated in excess of $100 billion with digital being the fastest-growing segment of that market.

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