Alecia Muth, Director of Market Intelligence, leads TSG’s full-service market and competitive intelligence team. Muth and team support and guide clients through a variety of global research engagements, leveraging TSG’s collective expertise and various primary and secondary research methods, to provide clients with key market insights, competitor deep dives and vertical strategy playbooks (independent software vendor research), for example. Additionally, the team shares industry thought leadership through eReports, newsletters, and partners with clients on various cobranded efforts like white papers, webinars, and infographics. Our team’s goal is to be the go-to market intelligence partner within the electronic payments ecosystem by providing unmatched market intelligence services and a trusted partnership.
Prior to TSG, Muth worked at the Gladstone Institutes in San Francisco as an Executive Project Manager and Management Partner. She led or played an active role in executive communication, board management, budgeting and financial analysis, and multi-institute partnerships. She was part of the founding team of a scientific program that received a $50M Series A investment to launch a biopharmaceutical company. She has close to 15 years of research, project management and business administration experience.
Muth earned a Master of Business Administration from the University of San Francisco and a Bachelor of Science in Biology from the University of Nebraska Omaha. Outside of TSG, she enjoys spending time with her family, being outdoors and trying new restaurants.