November 8, 2016Blog Posts

Walmart Pay To Begin Including Third-Party Wallets

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Just about everybody, from the paycheck to paycheck father all the way to the rich debutante, finds themselves shopping in a Walmart at some point in their lives. Consequently, the audience overlap with smartphone owners is simply astounding. With mobile payments taking off as Android Pay, Samsung Pay, and Apple Pay gained traction, Walmart decided to release their own app back in December, Walmart Pay. The app proved to be fairly popular, but those who were already committed to other e-wallets found the app a bit of a hard pill to swallow, or at least an extra step or two, and an extra service having access to their sensitive financial information. Naturally, this holds customer adoption of the app back a little, so it seems that Walmart is taking steps to fix it.

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