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Wells Fargo launches persona and AI-driven digital banking platform, Vantage


Wells Fargo has unveiled a new digital banking platform, Vantage, to more effectively service its commercial, corporate, and investment banking clients.

Wells Fargo Vantage is described as a one-stop-shop for digital banking, drawing together Wells Fargo’s suite of financial products and services in a single platform, designed to meet the increasingly consumer-centric demands of corporate treasurers and SMEs through AI and ML technologies.

Speaking to Finextra about the announcement, Reetika Grewal, EVP, head of digital for commercial banking and corporate and investment bank, Wells Fargo, explains that the “magic” of the platform is that it is accessible to all clients – regardless of whether they are a “family-run shop or global corporation, they all need to be able to manage their finances using digital tools that scale seamlessly.”

Grewal adds that client expectations have changed dramatically, and were particularly accelerated as a result of Covid-19. While the existing Wells Fargo platform called the ‘Commercial Electronic Office’ is “solid and has great functionality built into it,” Grewal furthers that Vantage will move it toward a more client-centric experience.